Solutions That Work

Keyword research is the basis of putting in place a sound foundation for your business. Some SEOs claim keyword research is worthless. In my view, keyword research (along with competitive analysis) is perhaps the most important activity that you can undertake to set the stage for all of the other work that you need to do.

Again, it always boils down to the keywords. That’s what Google has done is created a keyword powerhouse. Indexing is what it’s all about. This article is refreshing, yet quite good for beginners to understand.

Just getting these concepts understood is half the challenge I run into with my clients. I think Mark Jackson did a good job on this one.