Using Scribd
As with the bulk of the sites we build upon, we are using Social Media sites to get more and more backlinks from them. We choose popular sites that are easy to get backlinks from. Scribd is one that we’ve been using for a few years now.
Here are the steps to get your new Scribd Account set up, your new article posted and your link placed.
Scribd allows you to post documents on their site, so you will need to already have your 300 (or so) word article on your main theme keyword in a Word Document. You should have your keyword in the document and that keyword needs to be linked to your site with the keyword as the anchor text.
Here’s an example: ”When we go to the bowling alley, I always find it more fun to be on a team…” If we are targeting the word “bowling alley” and our main site is DonsBowlingAlley.com, the code for your link should look like this: <a href=”http://www.donsbowlingalley.com/”>bowling alley</a>
You can place this link twice in your article.
Now to get your Scribd account, go to http://www.scribd.com/
Create an account, by going to “Sign Up”
Enter your email address, a password and for your UserName, use your main theme keyword if it is available, to create even more keyword-relevancy on the page.
It may ask you to add friends to your account but you can just skip that.
Next you may be asked to import contacts from your email account. You can skip that as well.
Now you are on the Profile page. To update this click on “Account” and then click on the “Profile” tab.
Here you can enter your personal information. You don’t have to enter anything here that you don’t feel comfortable with. You can use your name or your client’s name if you wish, or if it’s applicable. The most important thing to enter here is your Website. This is where you will enter your main site URL. This will add another link to your site from Scribd.
Now you need to upload your document, so click on “Upload”. Again, this needs to be a .doc file, which is commonly created with MS Word. It can also be created in Google Docs or Open Office. So in Scribd, you’ll need to “Choose” your file to upload. Be sure to select the box to agree to the terms and that it isn’t somebody else’s work.
Once the file is uploaded, you will need to change a couple of things:
You will need to Choose a Category
Add some tags. The tag should be your main keyword phrase and any secondary keyword phrases you would like in there as well. Tags need to be separated by commas.
Next, you need to give it a quick Description. Be sure to include your keyword phrase in your description.
Click “Save Changes”.
You will new be on a page where you can view your document in the Scribd site. Do that and make sure your links are working properly.
And of course make a copy of the URL for your new Scribd document for your records, mini-net and further promotion, such as Directory Submissions and Search Engine submissions (Traffic Bug).